Build Your Tribe | Grow Your Business with Social Media

Build Your Tribe is brought to you by: www.CourageousConfidenceClub.com.

Please visit for my free video training on how to remove self-doubt and build the unstoppable  confidence that attracts the right people to you and allows you to do great things in your life and business! 

Today’s text message key word is: 

CONFIDENCE

 

For US residents only: 

949.565.4337 

All others, please visit my website for relevant show notes, links, photos and information referenced in today’s show at: http://www.chaleneJohnson.com/Podcast.

 

ABOUT TODAY’S SHOW: 

Chalene picks up where she left off in yesterday’s episode (“The Number 1 Mistake in Business”). You MUST start there before you listen to this one. In this episode, Chalene talks about the ways in which business owners misuse social media. She provides practical tips to keep the attention of your potential audience and to capture their email addresses. She also discusses freemiums, opt-ins, and having a plan for your direct email engagements. It’s all about having a strategy!

To see her tips in actions, go to www.30daypush.com or www.chalenejohnson.com/confidencetips.

 

* * *

Hey! 

It’s Chalene! Thanks for listening! You can leave me a message about this episode by going to

http://www.chalenejohnson.com/askChalene.

As you can probably tell, I give preferential treatment to those asking questions who are members and students of the Marketing Impact Academy. 

However... I can't help but answer a great question and I'm always looking for questions from "newbies". So please leave yours! 

If you enjoy the show I sure hope you’ll subscribe and download a bunch of episodes! And you really don't have to buy me Christmas present or make a donation or anything. But if you'd like to make my day... I would be forever grateful if you would be so kind as to review the show on iTunes. There's a rumor going around that 5 Star Reviews equals good karma!!! Thank you in advance for doing that! 

Please connect with me! 

I encourage you to check out

My Life-Coaching Podcast! 

http://itunes.com/TheChaleneShow

 

My website:

http://www.ChaleneJohnson.com

 

Leave me a voice memo: 

http://www.ChaleneJohnson.com/askChalene

 

Connect with me on Facebook:

http://www.Facebook.com/Chalene 

 

Some of my Instagram Accounts:

@ChaleneJohnson

@InstagramImpact

@PushMeDaily

@Homeworkouts_4u

@ChalenesFashion

 

Tweet with me!  

@ChaleneJohnson 

 

Watch me on Youtube 

http://www.youtube.com/Chalenejohnson

 

Check out Smart Success: 

http://www.SmartSuccessAcademy.com 

 

Checkout The Marketing Impact Academy:

http://www.MarketingImpactAcademy.com 

 

Are you still reading this? Wow! That’s cool. I relate! 

 

Ps… I hope you have a great day and I totally appreciate that you took the time to look a little further! 


Build Your Tribe is brought to you by: www.CourageousConfidenceClub.com.

Please visit for my free video training on how to remove self-doubt and build the unstoppable  confidence that attracts the right people to you and allows you to do great things in your life and business! 

Visit my website for relevant show notes, links, photos and information referenced in today’s show at: http://www.chaleneJohnson.com/Podcast.

ABOUT TODAY’S SHOW: 

Chalene cuts through all the riffraff and provides you with one of the most important pieces of advice that any business owner or entrepreneur needs to know. (Yup. That’s it for these show notes. You just have to listen to find out!)

* * *

Hey! 

It’s Chalene! Thanks for listening! You can leave me a message about this episode by going to

http://www.chalenejohnson.com/askChalene.

As you can probably tell, I give preferential treatment to those asking questions who are members and students of the Marketing Impact Academy. 

However... I can't help but answer a great question and I'm always looking for questions from "newbies". So please leave yours! 

If you enjoy the show I sure hope you’ll subscribe and download a bunch of episodes! And you really don't have to buy me Christmas present or make a donation or anything. But if you'd like to make my day... I would be forever grateful if you would be so kind as to review the show on iTunes. There's a rumor going around that 5 Star Reviews equals good karma!!! Thank you in advance for doing that! 

Please connect with me! 

I encourage you to check out

My Life-Coaching Podcast! 

http://itunes.com/TheChaleneShow

My website:

http://www.ChaleneJohnson.com

Leave me a voice memo: 

http://www.ChaleneJohnson.com/askChalene

Connect with me on Facebook:

http://www.Facebook.com/Chalene 

Some of my Instagram Accounts:

@ChaleneJohnson

@InstagramImpact

@PushMeDaily

@Homeworkouts_4u

@ChalenesFashion

 

Tweet with me!  

@ChaleneJohnson 

 

Watch me on Youtube 

http://www.youtube.com/Chalenejohnson

 

Check out Smart Success: 

http://www.SmartSuccessAcademy.com 

 

Checkout The Marketing Impact Academy:

http://www.MarketingImpactAcademy.com 

 

Are you still reading this? Wow! That’s cool. I relate! 

Ps… I hope you have a great day and I totally appreciate that you took the time to look a little further!


www.courageousconfidenceclub.com

Success isn’t just about being smart, dedicated, and hardworking. Yes, those are important, but there is another equally important skill that you must develop in order to be happy and healthy - the ability to relax; to turn it all off. In this episode, Chalene speaks with Jimmy Hays Nelson about getting your mind in order and just breathing, sleeping, hanging out with your loved ones… It may sound simple, but for driven entrepreneurs, it can be very difficult.

Also, discussed:

  • Chalene’s personal policy for finding a mentor
  • How using the excuse “I’m not a numbers person” helped to almost bankrupt Chalene
  • How all of us can level-up when it comes to goal setting.

Remember that you can ask Chalene questions at www.chalenejohnson.com/askchalene.

Also, be a pal and leave a review for Build Your Tribe over at iTunes.

Direct download: BYT_Chalene_only_How_to_Shut_Off_Work_Mode.mp3
Category:general -- posted at: 3:00am PDT

www.courageousconfidenceclub.com

Chalene talks about understanding your niche and targeting your messages to a specific audience. She also defines what it is to “overniche” yourself - narrowing your topics and customer experiences to the point that there are too few opportunities to engage and to few people to interact with. You’ll get some tips to help you explore and understand your potential lifers so that you can target your message to the right amount of people.

Also, Chalene answers the question, “Can you leverage one social media platform to grow a new social media account?” It’s about understanding the customer experience and understanding what your overall objective is - most likely, driving potential customers to your website or opt-in page. Chalene also suggests some questions you can ask your audience to help increase engagement and, hopefully, shares on Facebook, Instagram, YouTube, and Pinterest.

Remember that you can ask Chalene questions at www.chalenejohnson.com/askchalene.


www.chalenejohnson.com/askchalene

Thinking of starting a podcast but feel overwhelmed with all of those initial choices: What microphone should I use? Where do I record an interview? How do I edit? What’s a pop filter? Or, maybe, you already have a podcast and you’re unhappy with the audio quality and production values. Well, in this episode, Chalene talks you through her podcasting process step-by-step. She’ll tell you which mic, where to put it, which software to use, how to record interviews, and much more. Follow her advice and you’ll end up with a high quality podcast that will make you proud. If you’ve ever thought about producing a podcast, then this episode is a must-download!

Do you want the complete list of software and hardware that Chalene uses for her podcasts? Simply text the word PODCAST to 949.565.4337.

 

Also, thank you for writing your iTunes review of this show! Each month we select one lucky reviewer and give them a free life long membership to MarketingImpactAcademy.com. Just use the hashtag #IwantMIA in your review so we know you’d like to be put in the drawing! 

Direct download: BYT_Audio_and_Podcast_Recording.mp3
Category:general -- posted at: 3:00am PDT

www.chalenejohnson.com/askchalene

Can you use popular music within the videos you post on Facebook or YouTube? The issue of music licensing is complex and time-consuming, so it’s important that you know what the law is and how it applies to you. Chalene discusses various licenses - Master Use and Synchronized - and why it’s important to know the difference. No matter your career field, you must know the facts - it can save you a lot of time and money.

So, what do you do? You can purchase licensed music through a variety of sites! It’s affordable and protects you from expensive and time-consuming lawyers. For a list of sites, text the word MUSIC to 949-565-4337.

Also, Chalene is asked, “Should I build a website first or build up my social media accounts?” She responds with a question of her own, “Where are your potential followers going to go?” She breaks down the types of sites (website, opt-in page) that you can use to get started today. She also provides some insights into domain names and setting up your first webpage.

Text the word BLUE to 949-565-4337 to get a 10-minute video that will show you how to set-up a Bluehost account.


Sometimes you just need to trust yourself. A listener asks Chalene about the importance of a high-quality website and she responds with some important questions: What is important to YOU when you visit someone’s site? Do you even need a website first or should you start with an opt-in page? If so, single or double opt-in?

Other topics include using “freemiums” to attract potential clients and get their email addresses and the importance of mobile-responsive design(meaning that your site is optimized for smartphones). Look, by having a site that looks good no matter what, you highlight that you’re a professional with relevant, up-to-date information. Lastly, Chalene offers suggestions on four resources that will help you get started with your online presence. Visit www.chalenejohnson.com/resources for more information.

 

Do you have a question for Chalene? Visit www.chalenejohnson.com/askchalene. She’ll be answering your questions five days a week!

Direct download: BYT_Website_or_Opt-in_Page_and_Mobile_Responsive_Design.mp3
Category:general -- posted at: 3:00am PDT

www.chalenejohnson.com/askchalene

We all know that the Internet has the answer to almost any question, so why should you bother paying for an online academy or seminar? Well, because it saves you time and money. In this episode, Chalene answers a question about online academies and outlines two or her own programs -  Marketing Impact Academy and Smart Success Seminar - and offers insights into which one may be more valuable for you. Smart Success Seminar is about developing systems to help yourself be more organized and better prepared to grow your business (virtual assistants, outsourcing, file management, etc…). Marketing Impact Academy is for the organized ones who are looking for new methods to reach more people (webinars, opt-ins, etc…). 

Chalene discusses how she manages her email list and how she decides who to email. By using CRMs like Infusionsoft or iContact, she is able to determine how people entered her email and then tailor messages for them. Besides understanding who gets which emails and calls-to-action, Chalene describes something she has termed the “customer journey” - how is a potential new client moved from joining the email list to actively choosing to sign-up for a new program or service.

www.courageousconfidenceclub.com

www.twitter.com/chalenejohnson

www.facebook.com/chalene

 

www.instagram.com/chalenejohnson


www.chalenejohnson.com/askchalene

What happens when you experience growth in your Instagram account and then, suddenly, that momentum seems to slow to a crawl? Does your gender have anything to do with your account’s popularity? Well, Chalene talks through Instagram for Dudes - it’s a different world out there. By looking to YouTube for inspiration, she outlines some simple steps that can help men reach both men and women out in Instagram. Looking for examples of men who have successfully utilized Instagram in the fitness space? Chalene’s got some examples for you. The most important thing is to know the audience you want to reach, then create content to fit their needs.

Lastly, Chalene discusses one of the most important elements of her success: people. It’s not only important that you hire good people, but then you have to treat them well - listen to them, respect them. Chalene talks about finding the right members for your team and then trusting them to lift up your business - and you.

Want a link to The Chalene Show? TEXT the letters TCS to 949.565.4337

Direct download: BYT_Instagram_Tips_for_Dudes_and_My_Top_Biz_Resource_of_All_Time_1.mp3
Category:general -- posted at: 3:00am PDT

www.chalenejohnson.com/askchalene

The first listener question is “Without a huge Facebook following, how do you get your “freemium” (lead magnet, opt-in) in front of more people?”

Chalene discusses the importance of growing your list a few people at a time through steady and persistent work. She also explains how you can convert your email list into useful Facebook Ad demographics that will target the right people. Chalene also shares some thoughts on the types of engagement you should encourage through your Facebook ads. 

The second listener question focuses on developing cross-promotional opportunities without a large email list. Chalene discusses how to use Instagram to find and develop the relationships needed to get the ball rolling. She also talks about contacting related companies, making affiliate praetorships, and partnering with other brands or individuals with products and/or services that both of your audience will benefit from.

Basically, there’s a TON of great stuff in here about growing your list and getting your ideas out into the world.

Want a link to The Chalene Show? TEXT the letters TCS to 949.565.4337